LOS ANGELES, CA – December 4, 2025 – League One Volleyball (LOVB) – the largest community in youth volleyball with its professional volleyball league embarking on its second season this January – today announced that Hyperice, a global high-performance wellness brand whose mission is to help everyone on earth move and live better, will become an official partner of LOVB Pro and LOVB Clubs for the 2026 season. With a shared focus on community, the new partnership will span the entire LOVB ecosystem and will support not only the most elite athletes, but will also empower youth players with proper training and recovery tools.
“As a high-performance wellness brand, partnering across LOVB’s youth-to-pro ecosystem was a natural fit,” said Steph Smith, VP of Marketing at Hyperice. “Hyperice is designed for all athletes, from the emerging to the elite, and we’re excited to help LOVB players unlock the best version of themselves by prioritizing warm up and recovery.”
The partnership will feature a number of activations across LOVB’s ecosystem. At the club level, Hyperice products, including the Normatec compression, Hypervolt massage guns, Venom heated wearables and more, will be integrated into recovery rooms and featured at LOVB-owned tournaments, along with special offers for LOVB Club families. At the pro level, Hyperice technology will be available to all athletes, with additional exposure through WAT integration and offers for LOVB fans through the LOVB Pro Insider newsletter and other channels.
“Hyperice works with some of the world’s top performers, and as we set out to make women’s volleyball the next major league, this partnership is a powerful addition to our ecosystem,” said Michelle McGoldrick, Chief Business Officer at LOVB. “Our athletes are at the center of every decision we make, and we look forward to working with Hyperice, a brand that shares our dedication to long-term performance and wellness.”
LOVB pro features athletes with 23 Olympic medals, 101 All-American honors, and multiple NCAA championships across LOVB pro teams. On the youth side, LOVB’s network includes more than 22,000 athletes, 3,500 coaches, 2,000 teams, and 92 locations across 28 states.
About Hyperice
Hyperice is a technology-driven company with a giant mission, to help everyone on Earth move and live better. For more than a decade, Hyperice has led a global movement at the confluence of recovery and wellness, specializing in percussion (Hypervolt line), dynamic air compression (Normatec line), vibration (Vyper and Hypersphere lines), thermal technology (Venom line), contrast therapy (Hyperice X), and Hyperboot collaboration with Nike. Now, as a holistic high-performance wellness brand, Hyperice is designed for all – from the most elite athletes, leagues, and teams to consumers everywhere looking to unlock the best version of themselves to help them do what they love, more. Recognized as one of Fast Company’s Most Innovative Companies and a TIME Best Inventions winner, Hyperice has applied its technology and know-how to industries including fitness, hospitality, healthcare, massage, physical therapy, sports performance, and workplace wellness on a global scale. For more information, visit hyperice.com.
About LOVB
Founded in 2020, LOVB’s mission is to reimagine the future of volleyball. With a unique community up approach, LOVB is one holistic ecosystem - from club to pro. The largest community of youth clubs in the country, LOVB launched the first serve of its pro league in January 2025, featuring some of the very best players in the world including American silver medalists and players from the last Olympics. For more information on LOVB as it embarks on its second season, its clubs, and its professional teams in Atlanta, Austin, Houston, Madison, Nebraska, Salt Lake, and soon to be Los Angeles, please visit www.lovb.com or on social channels like Instagram.